Kissan.co is a one-stop solution, market place platform that engages buyers-sellers on a pre-validated mode, with accountability and security. This was a clear need for the farmers of India in the wake of current conditions and situation.

Kissan.co is a one-stop platform developed to help farmers by providing complete information on areas such as weather, soil testing and soil health card, multi-crop advisory, water sourcing, suitable seeds, plant protection, modern ways of seedling, growing the crops, IPM practices, seeds, stage safety of crops, crop yielding, machinery or tools help in various stages, water sourcing, irrigation, warehouse vacancy, shifting to warehouses, supply chain, financing, insurance, complete predictions of price and go-downs and cold storages, market prices, dealers, suitable procurement price meeting. Right from mentoring to educating, advisory, counseling the farmer. This platform has an animal husbandry segment as well, so that the farmer fraternity will get comprehensive help all in all on one platform.

This application is undoubtedly kissan centric, however, it is a platform which useful to all allied trades, people, parties, institutions associated with agriculture in the modules as specified below:

Dissemination

Kissan.co has a purpose and supports or informs project development the ways below:

Data pooling

• Need to make a farmers’ list (target segment)

Assessment of farmer

• Language and understanding of communication
• Maturity level and domain expertise
• Availability and attitude for learning

Content creation

• Audio & visual with pull and push communication models

Propagation

• Mass media channels such as newspapers, magazines, TV, community radio, NGOs and online media.

Feedback mechanism

• Opening dedicated cell to record the feedback from channels/magazine/TV/Newspaper/Community Radio/NGOs
• Learning & Improvement

Defining the purpose of dissemination is a first step to decide on the audience, message, method, and timing of the dissemination

Platform:

• The envisaged platform shall have business process management for onboarding all stakeholders in a transparent method. This platform can extract all existing meta data, application data from legacy apps, if need be
• Our platform can be connected to existing Kissan contact center for addressing grievances and data management. This can also be used in tandem with e-warehouse application such as existing Govt of India project - https://www.enam.gov.in/web/
• This platform shall be integrated with a remote authentication tool such as voice biometrics, for identification of all beneficiaries and buyers-sellers.
• Voice biometrics works with IVRS [toll free dial-in facility from any phone], mobile applications [Android/IOS] and hardware based POS machines which may have microphone/speakers. This is an effective alternative to AADHAR if the fingerprint images fail to match or if the network latency, bandwidth capacity affects authentication
• A detailed presentation on this verification method and associated impact assessment on training, revenue measures, plugging loopholes etc. has been attached for ref

Overall Impression: A pale, somewhat spicy, dry, strong Trappist ale with a pleasant rounded malt flavor and firm bitterness. Quite aromatic, with spicy, fruity, and light alcohol notes combining with the supportive clean malt character to produce a surprisingly drinkable beverage considering the high alcohol level.

History: Originally popularized by the Trappist monastery at Westmalle.